Thailand’s Tourism Sector Prepares for Winter Travel Demand

On 2 November 2026, Thailand reported 25.46 million international tourist arrivals during January–October 2026, with long-haul arrivals increasing 13.60% week on week in the latest reported week of October. Tourism stakeholders also highlighted the need to strengthen international flight connections and promote secondary destinations. Hotels, travel operators, destination management companies and hospitality suppliers can explore opportunities, while HPC can assist with partner sourcing and business introductions.

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